ALLBIRDS

Allbirds is on a mission to prove that comfort, good design, and sustainability don’t have to be mutually exclusive. They’re dedicated to making the most sustainable footwear using premium natural materials. Following on the success of the DTC packaging, we worked closely with the Allbirds team to completely reimagine the packaging for retail. Our design was an all-in-one solution that served as a shoebox, shopping bag, mailer, and in-store display, using 90% post-consumer recycled cardboard.